Fly Dubai has launched a new summer travel campaign aimed at encouraging people to explore many destinations this summer. The campaign features a range of out-of-home advertising, including digital screens, bridge billboards, and lampposts. The campaign is designed to showcase Fly Dubai's extensive range of destinations and encourage people to book their summer travel plans with the airline. The campaign's ad faces feature many destinations in vibrant summer tropical colors, along with real footage from each location and its name. The brand's logo and tagline, Travel this summer, are also prominently displayed, encouraging people to book their summer travel with FlyDubai. The digital screen is placed on high-traffic roads, ensuring that the campaign is visible to a wide audience across Dubai. The bridge billboard, on the other hand, includes a clear call-to-action, Book your trip this summer, alongside the brand's website and logo. The lampposts feature the brand's information and some of the best summer trip destinations, providing people with inspiration for their summer travel plans. The lampposts are placed in busy pedestrian areas, ensuring that people are exposed to the campaign's messaging as they go about their daily lives. This new campaign follows Fly Dubai's previous successful summer travel campaign in March 2023. The airline has a reputation for providing affordable and convenient travel options to a wide range of destinations.
