NCB Developments presents its latest residential project in New Cairo - Valencia Valley. Known for its diverse real estate offerings, New Cairo is an ideal location for those seeking a high-quality lifestyle. Valencia Valley advertised on East Cairo’s OOH offers modern living, convenient amenities, and a vibrant community. NCB Developments has already made its mark with two commercial projects in the New Administrative Capital. Their most recent out-of-home campaign showcased a payment plan for InnoView Business Complex, situated at the heart of Downtown, a project that combines productivity and entertainment seamlessly. In 2023, NCB Developments steps into residential development, introducing Valencia Valley through a captivating out-of-home (OOH) campaign. To celebrate the launch of the project, NCB Developments announces an upcoming festive event at Baron Palace featuring the stars Ramy Sabry and Sharmoofers. Utilizing OOH spaces, the developer targets the segment A inhabitants of Greater Cairo. Strategically placing the OOH campaign along the main road leading to New Cairo City and using large and digital outdoor media formats to capture the attention of passersby ensures maximum visibility and engagement. With Valencia Valley's luxurious living and NCB Developments' commitment to excellence, this project is set to capture the eye of discerning homebuyers looking for an exceptional living experience. It’s worth noting that NCB Developments appears on the OOH campaign visuals as NCB Group for the first time. Could this be the first sign of the developer going through a re-branding process? Check out Monitoring Out of Home (MOOH), a specialist media intelligence agency and analysis system active in Cairo & UAE, to learn more about the newest campaigns.
