After their latest campaign introducing their latest sandwich, Smokin’ Cheesy Burger, KFC has recently launched its latest outdoor advertising campaign in Dubai, featuring its mouth-watering Flamin' Hot chicken in collaboration with Lay's Chips. The campaign aims to capture customers’ attention with a visually appealing ad featuring a bucket of KFC chicken coated with a layer of Lay's Flamin' Hot Chips. The ad features the logos of Flamin' Hot, KFC, and Lay's on the copy, and the copy is displayed in both English and Arabic languages. The ad campaign is displayed in a variety of sizes, including uni-pole, digital screens, mega-com, lampposts, and bridge billboards. The campaign is designed to create a strong visual impact and appeal to customers who love the taste of spicy and crispy chicken. The collaboration between KFC and Lay's Chips is a brilliant way to leverage the popularity of both brands and create a buzz around the new menu item. It’s worth noting that KFC is operated by Americana Group, which also operates iconic global food service brands such as Pizza Hut, Hardee’s, Krispy Kreme, and more. The campaign struck Dubai’s billboards in the fourth week of April upon digital screens, uni-poles, lampposts, mega com, and bridge billboards
