Egyptian frozen foods brand Great Foods takes off on Cairo’s billboards with visuals parading their substantial frozen foods selection, ranging from burgers, and hotdogs to sambosaks, cold cuts, and other appetizers. The billboards host the full brand product portfolio, highlighting their wide range’s freshness and crispness. Other than spotlighting the considerable selection, the national food & beverage brand, Great Foods, flaunts their 45 years of excellence and distinctive quality, catering to the Egyptian audiences’ needs for meats and appetizer options. IDJ Egypt also illustrates mouthwatering visuals of Great Foods’ sausages, burgers and sambosaks are featured on Cairo’s digital screens. In addition, a delicious inspiration plate of a charcuterie board is paraded on the ad copy, creating more of a divine exposé. Want to know more about the new Great Foods awareness campaign location, budget, strategy, and more, you may take a look at our Egypt and The Emirates OOH-dedicated analysis system and Media Intelligence platform (MOOH).