Cottonil has launched a follow-up OOH campaign, featuring two stunning models, a male and a female, showcasing the brand's latest collection. The campaign, set against a bold and striking blue background, highlights the brand's commitment to quality and style. The slogan The cotton speaks Egyptian is prominently displayed, emphasizing the brand's position as the leading home-wear and underwear brand in Egypt. To add an extra layer of star power to the campaign, popular Egyptian movie star Hussein Fahmy has been introduced as the brand ambassador. He will be joining the Cottonil team to promote the latest collection, alongside the two models from the initial campaign. The messaging will continue to focus on the importance of comfortable and fashionable clothing that not only looks good but also feels good. With Fahmy's involvement, the campaign is set to attract even more attention from consumers and reinforce Cottonil's position as the go-to brand for all home wear and underwear needs in Egypt. Overall, Cottonil's follow-up OOH campaign with the addition of brand ambassador Hussein Fahmy is an exciting development for the brand. It is sure to generate a buzz among consumers and further reinforce the brand's position as the leading home-wear and underwear brand in Egypt. Check out (MOOH), a dedicated media intelligence agency and analysis system active in Cairo & Dubai, to find out more information about this campaign.
