PAN Emirates is one of the leading home furnishings and online furniture stores in the UAE, they help you furnish your home with premium furniture and reasonable prices. After their latest campaign in November, Pan Home Furnishings has come up with a new outdoor advertising campaign celebrating Ramadan with offers and discounts! The campaign is very direct and simple, celebrating the Holy Month with a catchy tagline about the Nostalgia of Ramadan, and their slogan “the Story of Our Home”. However, Photos of their furniture were used in the copy alongside some lanterns and Ramadan decorations. Also, the campaign is huge, it’s there all over UAE streets, and the ad copy was written in English and Arabic to communicate with every demography on the street. The campaign was seen in Dubai, Sharjah, and Ras Al-Hikmah for the first time in the first week of March, having BackLite Media, Al Serh adv & pub, and Group Plus provided it through digital screens, Lampposts, Mega Com, Bridge Billboard, and Hoardings.
