Hero has just risen on Cairo’s OOH scene following up on their baby food previous campaign from last summer. The food and beverages brand is brightening up Cairo’s streets with its delicious variety of spreads with different flavors, from jam to honey and more. Made under the direction of Hero Swiss Brand using carefully chosen ingredients from the best, reliable sources, Hero focuses on its selection of Hero Spreads in this OOH campaign. The ones highlighted on the visuals are the Hero Biscuit Spreads, Hero Raspberry Jam, Hero Honey Spreads, and Hero Peanut Butter Spreads. These flavorful spreads deliver on the promise of being top-grade, 100% pure & natural quality. Hero smartly word-plays in their ad copy, captioning “Spread The Lovely Moments”. They also highlight the main ingredients in each spread, tantalizing people’s appetites all over Cairo’s roads. Check out Monitoring Out of Home (MOOH), the dedicated media intelligence agency and analysis system active in Cairo & Dubai, to reveal all details about the campaign such as the campaign type, kind, location, budget, media plan, and more.
