As an award-winning Islamic financial services institution, Ajman Bank is best known for providing a broad range of value-driven responsible banking and financial services in the UAE. The financial service provider has validated their mission time and time again in the United Arab Emirates’ out-of-home spaces. The most recent appearance for Ajman Bank in the outdoor spaces of Dubai was in December 2022, with the marketing objective of raising awareness for Ajman Bank Millionaire; A program that gives Ajman Bank clients a chance to win One Million Dirhams. With their first OOH for 2023, Ajman Bank uses Site Global’s uni-pole and lamppost spaces in Dubai and Sharjah to launch an exciting promotional campaign for the bank’s customers. With the ULTRACASH Mastercard Credit Card, you can choose two of four daily spending categories and earn up to “10% cash back”. You can select from fuel, online shopping, supermarkets, and school fees. Excited to sign up? A call to action is placed on the visual for the OOH campaign.