We all know how tiresome and irritating the hassle of not finding plant-based alternatives has been. But no more. Alpro takes over Cairo’s streets, showcasing its extensive range of plant-based milk. Whether you’re lactose intolerant or have chosen the vegan route, Alpro has got you covered. Their considerable range of alternative milk, ranging from Almond, Coconut, Oat, Soy, and even chocolate almond, makes it extremely accessible for anyone who has been on the hunt for a tasty alternative to cow’s milk. Cairo’s outdoor advertising arena is extremely competitive when it comes to the food & beverage industry. However, Alpro has chosen the perfect means to entice consumers. Their new outdoor campaign spotlights their delicious flavors and not just their unique alternative nature, as it is disturbingly difficult to find flavorful options. Not only that, but Alpro has also mentioned how their milk “Barista Edition,” are not just good for you but Great for your coffee, highlighting the milk array of usage means. The ads are incredibly colorful and bright, indicating that Alpro’s milk has nothing but an amazing taste and outstanding quality while all being naturally made. Check out Monitoring Out of Home (MOOH), a specialist media intelligence agency and analysis system active in Cairo & Dubai, to learn more about Alpro’s campaign.
