With an alliance of 15+ years of experience in the real estate industry, and over 70 projects in Cairo the elite contestant in the Egyptian market Mercon Developments has returned after two years of not showing up in the outdoor scene. Mercon wants to stir up the audiences’ minds in Egypt with its thriving logo and brand colors of black giving its identity an edgy look and for more awareness of the brand in such a competitive market in case no one’s heard about it, the way Mercon displayed its campaign giving a visionary approach explaining why should clients choose Mercon when it comes to exploring real estate options. Several taglines were included such as “connecting aspiration with reality”, and stressing it being a “real value for more than 15 years”, excellent positioning for the OOH campaign being displayed on Cairo’s roads. Want to learn more about Mercon Developments campaign’s secrets, OOH types, budget, locations, and more, you can visit Monitoring Out-of-Home (MOOH), Cairo’s and Dubai’s dedicated OOH media intelligence company.