Al Mashhad multi-media platform, headed by the famous journalist Tony Khalife, is a popular destination for numerous programs in the private sector of Media & Broadcasting. Now, they have just launched a new OOH campaign promoting their platform aimed at the younger generations. This campaign is designed to show how Al Mashhad is committed to providing up-to-date news and entertainment while keeping its viewers engaged with content that is relevant and enjoyable. The campaign also highlights how their multi-media platform can be used in various sectors and industries, such as finance, education, politics, and more. Through this campaign, Al Mashhad hopes to continue connecting with its audiences so that they may experience the true power of its multi-media platform. It's worth mentioning that the appearance of TV personalities such as Tony Khalife and Moataz Abdelfattah gave the immediate impression that the TV channel would focus on talk shows and political shows that cover the whole region. The global campaign wants to reach out to people of all ages and give them access to its numerous programs, which is why the campaign illustrated a launch of a new application for the platform. That is because it aims to connect people with the platform and gain more awareness of their services. Check out Monitoring Out-of-Home (MOOH), a specialist media intelligence agency and analysis system active in Cairo & Dubai, to learn more about the campaigns.
