Roberto Coin, the beloved, elegant, and absolutely Chic jewelry brand has recently launched its latest OOH campaign in the streets of Dubai, but first, let’s talk about its feature in a previous campaign. Damas was promoting the Roberto Coin necklace which is part of the princess flower collection. In this campaign, Roberto Coin launched a uni-pole campaign featuring some of its latest jewelry collections. Each picture features an elegant jewelry piece by Roberto Coin and the left corner of the billboard is a white background featuring Roberto Coin’s famous logo. At the bottom center, you’ll be able to see the locations where Roberto Coin’s store is, which are Dubai Mall and Mall of Emirates. The campaign, just like Roberto Coin’s timeless pieces, is elegant and easy on the eyes for the drivers to spot. This campaign for Roberto Coin exudes confidence and subtlety, allowing the jewelry to speak for itself. Now we can’t wait to see all the future campaigns! The media provider for this campaign is BackLite Media.
