Ekart Zabeel by Emaar, an entity in the events and exhibitions industry, recently launched a DOOH campaign that showcases the thrilling experience that can be had when visiting their state-of-the-art facility. The campaign highlights the excitement and intense racing action that can be found at the event, as well as highlighting their return for another season of yet another adrenaline-filled championship.\r\nTo explain furthermore, Ekart Zabeel is the ultimate indoor electric go-karting experience. It is designed to provide drivers of all levels with an exciting and adrenaline-filled journey. With the latest generation of electric go-karts, Ekart Zabeel offers a challenging course for its drivers. \r\nEkart’s campaign showcased a brief video of the experience from inside the racing arena through their campaign to entice all racing enthusiasts and demonstrate furthermore. Audiences could observe hints of what was to come through the ads that featured a highly defiant course. \r\nThe aim of the campaign is to raise awareness of the sport among potential customers and promote the start of the Ekart league championship season. This campaign popped up in Dubai’s arena in the fourth week of January featuring on Backlite Media's digital screens.