Aquafina is back on Cairo’s billboards with a guilt-free, refreshing beverage option that will make your day with just one sip. Following their prior appearance back in 2019, the food & beverage industry expert, PepsiCo Egypt, returns with a bang, showcasing Aquafina’s latest creation. With zero calories, Aquafina’s canned sparkling water is a great refreshing beverage, whether you’re on the go or on a self-care day. The new ad campaign reflects just that, showcasing the sparkling water cans immersed in a bucket of ice alongside a cup of cold water with lemon slices. The overall vibe of the ad is extremely refreshing, giving the audience a glimpse of what they’ll be missing out on if they don't go ahead and try these canned perfections. The ad copy notes the new can size of 250ml, as well as mentioning that it is zero calories and no doubt will add refreshment to your day. Check out Monitoring Out of Home (MOOH), a specialist media intelligence agency and analysis system active in Cairo & Dubai, to learn more about Aquafina’s campaign.
