The trusted Egyptian home appliance provider Tornado is back on Cairo’s prime OOH spots following their prior campaign with an outstanding new feature, showcasing their one-of-a-kind Japanese technology with prices that do not break the bank. 

Their latest showcase highlighted the brand’s wide product range that is set at unique, affordable prices. From LCD screens to kitchen blenders, Tornado’s got it all. Elaraby group advertises their array of products in addition to the fantastic installation plans in collaboration with ValU, offering an installment plan for up to 12 months. The new campaign also spotlights the benefits one gets when purchasing from tornado-like up to 200 gigabytes in gifts from WE, as well as a 3-month subscription from Shahid or a 6-month subscription from Watch it. Tornado’s signature red is prominent in all the billboards, efficiently making the billboards effectively noticeable to all onlookers. Furthermore, the ad design calls attention to each product provided by Tornado, reflecting its extensive product portfolio.     

Check out Monitoring Out of Home (MOOH), a specialist media intelligence agency and analysis system active in Cairo & Dubai, to learn more about the Tornado campaign.

Campaign Credits

Industry: Home Appliances

Brand: Tornado

Advertiser: Elaraby Group

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Country: Egypt

Region: North Africa

Tags: Awareness Campaign | japanese technology

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