As Kabbani Furniture discount season starts, audiences of the furniture & interior industry are ecstatic as ever. The awareness campaign sparked the discount season with up to 50% discounts and promised 5 lucky customers a chance to win a brand-new Nissan. Following its last appearance, the domestic brand decided to continue its series of discount campaigns yet Kabbani Furniture offers more than just promotional discounts. The accustomed brand also has made a tradition-like link to which every discount campaign audiences get the opportunity to win prizes. This can be life-changing for some audiences as the prizes offered often are vehicles. Kabbani Furniture is known for its record-time delivery which is why the billboards advertised featured a motto of “No One Will Wait For You… Buy Ready With Kabbani.” The ads also used the colors Red and Black as the background and a large golden 50% to gain the attention of the audience to their offers, as this color combo is often used to alert audiences. Check out Monitoring Out of Home (MOOH), a specialist media intelligence agency and analysis system active in Cairo & Dubai, to learn more about this campaign.