Dubai Residents Get Ready because Maestro Pizza Launched its First OOH Covering All Billboards

Question for pizza gurus; Is there anything more filling than a gooey, buttery pizza? Of course not, it's a rhetorical question because what kind of person doesn’t like pizza!

Hold on, this campaign is about to introduce you to one of the most popular QSRs in Saudi Arabia that has international professional competence; Maestro Pizza, and because the food service industry is known to take over most outdoor spaces in the MENA region, it was the perfect place to advertise for Maestro’s yummy pizza. 

Uniting the campaign message in several mediums, Maestro Pizza wanted to send a message to Dubai residents that they “DESERVE BETTER PIZZA '' meaning that their pizza is one of a kind, offering high-quality pizza with affordable prices. They aim to capture the attention of pizza lovers by positioning themselves as a refined pizzeria stating “What pizza should be'' as their slogan shown on multiple visuals, with the popular dynamite shrimp pizza shown taking a part of the advertisement. It is no surprise that there is a high demand for pizza, and pizza places are nearly on every street corner so keeping up with competitors must be hard, but Maestro Pizza knows how to captivate customers well and it shows. 

The brand new limited campaign has successfully reached a wide range of UAE’s road audience in the second week of November coming out as lampposts and mega com.