Following their prior campaign, Japanese automotive manufacturer Honda is back on UAE’s billboards featuring two of their timelessly elegant and outstandingly controlled car models.
Trading Enterprises’ latest awareness campaign features the brand’s CR-V & Accord models, highlighting each model's price points with their monthly installment plans. The CR-V is promoted as the progressive automobile where confidence breeds control, set at AED 1,469/month. At the same time, the new Accord is paraded as an ergonomic vehicle with endless elegance and polish, set at AED 1,109/month. Both visuals are highly progressive, exhibiting the vehicles on speedy roads and highlighting their dynamic elegance and style. The visuals are incredibly advanced, showcasing the cars in their natural environment, speeding steadily on the ground. The ads call to all onlookers who need a push to explore the power of their dreams through new adventure and excitement, all provided by Honda.
Trading Enterprises is a subsidiary of Alfuttaim, and it’s the official dealer of Chrysler, Dodge, RAM, Honda, and Volvo vehicles in the UAE and Jeep® in Dubai and the Northern Emirates.
The new campaign surfaced on Dubai’s outdoor arena in the fourth week of October on digital screens and mega-coms.
Advertiser: Trading Enterprises
OOH Size: Digital Screen | Mega Com
Country: United Arab Emirates
Tags: Awareness Campaign | CR-V | Accord | Power of Dreams
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