Any brand can provide price reductions, but only a few well-known ones can offer more value. Al Ain Water, the leading UAE water brand, just launched a new Happiness Pack that was created specifically to provide greater value to its customers. After their last April OOH campaign. Al Ain released a new happiness drop called “The Happiness Pack” With every purchase of the Al Ain Water Happiness Pack, which avails 15% off discount codes and apply it to several brands. Thanks to its network of like-minded partners from throughout the UAE, the packs enable customers to save AED500 on each pack by redeeming special discounts on purchases across a variety of interest areas from Air Arabia Holidays, Baskin-Robbins, Shein, Uform Fitness, Utrition, Recap, and Al Ain 5G. Buy, scan, redeem, and save with every pack. Like the phrase says, “save 500 AED” and a caption #ItAllBeginsHere. It's worth mentioning that this promotional campaign appeared in all of Al Ain's social media, as the brand changed the bio on Twitter, Instagram, and Facebook to be Every single pack is a SAVING! BUY, SCAN and SAVE as it appeared on the Out-of-Home billboards of the campaign. The campaign has emerged on Dubai and Abu Dhabi's billboards as hoarding boards.