Following their prior campaign, Egyptian food & beverage brand, Domty, rises on Cairo’s billboards with their latest fruity drop.

As of the last couple of years, Domty has excelled at creating new and innovative product launches that cater to today’s marketing needs, and while we all love their basic fruit juices, they have now come out with five new baffling fruity mixes that will blow your mind away. 

The Arabian Food Industries Company advertises the latest Domty drop with a colorful display featuring refreshing new blends. The five new blended flavors are Mango & Guava, Cantaloupe & Watermelon, Strawberry Lemonade, Strawberry & banana, and the kiwi mint lemonade mix. The juice boxes are clearly exhibited in the ads, spotlighting the wide range of new flavors and innovative mixes that will surely tempt all onlookers. The new juices are displayed on light blue, pink, or yellow backgrounds to make them pop while noting the campaign slogan “Baffling Mixes” in Arabic.  

Check out Monitoring Out of Home (MOOH), a specialist media intelligence agency and analysis system active in Cairo & Dubai, to learn more about this campaign.

The Art & Science of OOH

Back To Top Arrow