The oil and gas industry and events and exhibitions sector come together in ADIPEC 2022’s event, hosted by The Abu Dhabi National Oil Company (ADNOC) in the UAE’s OOH arena. ADNOC is the event's organizer, and ADIPEC is the premier international conference for people working in the oil sector. In addition to showcasing cutting-edge technology and exploring workable ideas and answers to the possibilities and problems brought on by the complex global energy market dynamics, ADIPEC 2022 will expedite the energy transition.

Get ready from the 31st of October to the 3rd of November for this exhilarating event taking place. Announced via navy blue billboards, the date is not the only thing they focus on, but they also include the event’s many partners, i.e., Aramco, CNBC, ExxonMobil, BP, and many more. The ad copy declares, “The Future of Energy: Sustainable, Affordable, Secure.” For more information, one can visit their website stated in the visuals. For their call to action, they encourage people to “Register to Visit.”

The new campaign popped up in Dubai and Abu Dhabi in the first week of October on lampposts and bridge billboards.  

The Art & Science of OOH

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