MultiBank Group is a global financial derivatives broker that provides markets access to financial instruments, including forex, metals, indices, shares, commodities, and cryptocurrencies CFDs.
The financial company’s prior appearance on the streets of the UAE was in August 2022. The marketing objective for the OOH was not only to enhance the brand awareness of MultiBank Group but also to showcase the services the company can provide to potential Gold, Crypto, and Stock Investors. In the OOH, Multibank Group advertised that the daily global turnover is USD 7.2 Billion.
With an increase in the overall daily global turnover by 40%, MultiBank Group launched its second OOH in October. In today’s OOH, MultiBank Group uses the same marketing objective as its previous out-of-home campaign. The first element that captures the eye of the OOH viewers for this campaign is the group's name located at the center of the hoarding billboard. The second element that captures the eyes of the billboard viewers is the services offered by MulitBank Group, an insight into the overall global daily turnover, and validation of their regulation. Want to use their services? MultiBank Group encourages potential investors to check their website, which is visibly and functionally compatible with smartphones, laptops and desktops, and tablets.
Industry: Banking | Financial Services
Brand: MultiBank Group
Advertiser: MultiBank Group
OOH Size: Hoarding
Country: United Arab Emirates
Tags: Awareness Campaign
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