Following their prior appearance, entertainment provider Dubai Calendar is back on UAE’s billboards announcing the latest performance, due to take place on the 19th of November at the Coca-Cola Arena by the amazing Cellist Duo Luka Sulic and Hauser, aka 2CELLOS. The new feature hosts a black-and-white feature of the talented duo holding their prized possessions, their cellos. Having spent the last 10 years together, 2 Cellos are set to perform their final tour performance, promising a never seen energy for their last showcase. The ad design mentions all the needed information regarding the performance, like the location and date of the event, while keeping the mystifying energy portrayed by the two skillful artists. The perplexing shot of the cello masters gives an edge to the ad space, enticing the audience to book their tickets now and enjoy an unparalleled performance. The ad copy also mentions the event partners MBC Group and radio station Dubai Eye 103.8. The campaign struck Dubai’s digital outdoor advertising scene in the second week of October.