Nestle Egypt, the food and beverages conglomerate both in Egypt and worldwide, has released an OOH campaign in Cairo for their brand, KitKat. Following their last appearance featuring special prizes, comes a new awareness campaign for the mouth-watering Chunky bar from KitKat. Take a scrumptious KitKat Chunky bar to make your “break” even bigger than before, referring to their infamous slogan “Have a Break, Have a KitKat”, which is highlighted on the billboards as usual. One could almost feel and imagine the bite into the delectable chocolate bar, through the crisp wafer's crunch, and into the coating of silky milk chocolate, through KitKat’s visuals of the bar all over Cairo. For a larger snack with a little more bite, the KitKat Chunky bars are the ideal choice, as proven by their ad copy “a break that satiates you”. Find out more data about Nestle Egypt’s campaign here at MOOH, a monitoring out-of-home intelligence data provider working in Cairo & Dubai.
