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The Show-Stopping Mercedes-Benz Steals Breaths Away With a 3D DOOH Campaign in Dubai, Highlighting The EQE

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The Show-Stopping Mercedes-Benz Steals Breaths Away With a 3D DOOH Campaign in Dubai, Highlighting The EQE

After its last campaign promoting the EQE Business Sedan, Mercedes-Benz makes a dazzling comeback on the UAE‘s digital billboards in a stunning 3D show. The EQE model, which blends observably high-quality materials with observably ground-breaking technology, is promoted by the German luxury car brand.

Mercedes-Benz proudly displays the new model in its latest advertising campaign, emphasizing the cutting-edge innovations, exceptional safety, first-rate quality, and exceptional comfort found in the new EQE. With the vivid and luminous Active Ambient Lighting, the 3D High-End Sound System, the MBUX Hyperscreen with a touchscreen, and long-distance charging with an amazing range of up to 660km, the EQE delivers a safer and more inventive drive that stretches for longer distances. The 3D visuals are incredibly striking, radiating originality and their forwardness with constant innovation, as seen in the 3D floating car. Not only that, but the 3D design allows people to see the car's interior, as well, as the display moves in a circular motion showcasing the interior and the exterior from all sides. The ad copy invites audiences to “Discover the New All-Electric EQE” on vector-based graphics.

The new, limited, 3D campaign was distributed in Dubai in the second week of September on digital screen.

Campaign Credits

Industry: Automotive

Brand: Mercedes Benz

OOH Size: Digital Screen

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Country: United Arab Emirates

Region: MENA

Tags: 3d show | Awareness Campaign | 3D Campaign | EQE

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