Emirates NBD is back again on Dubai’s out-of-home media scene, this time alone after their last appearance teaming up with Marriott Bonvoy. Offering a tremendous deal with a 1,000,000 AED jackpot prize on Dubai’s roads using digital and traditional OOH media. The campaign is clearly letting everyone know the steps of participating or having the chance of winning with Emirates NBD, Convert, Remit, and Win; this is how easy it is to be a millionaire now only by visiting the bank’s website as advised on the OOH scene in Dubai, people can get to know more details about the prize and about how to be a 1,000,000 AED winner by the end of next November. The offered prize period starts from the first of September till the end of November 2022. Use your bank account with Emirates NBD Bank and do all your foreign exchange transactions there to win; this is how clear the message is on the bank’s official website. The campaign visual was sending the message in both languages, Arabic and English, with an enticing look of the 1,000,000 AED written only in English. The new Emirates NBD campaign visited Dubai’s OOH in September 2022 through the traditional OOH (bridge billboard) and digital screen.