Saudi German Hospital Group returns to the UAE’s outdoor advertising scene with a campaign for Saudi German Health UAE. Following the hospital’s previous appearance in the OOH sitemap regards the Robotic Surgery technology. The community and the people they assist are significant to Saudi German Health UAE. All SGH Hospitals and Clinics in the UAE provide extensive and ongoing healthcare to the entire family and offer a broad range of treatments to patients of all ages. These include SGH Sharjah Hospital, SGH Sharjah Hospital Ajman, and SGH Hospital Ajman, and as for the clinics, include SGH Jumeirah Clinic, SGH Damac Hills Clinic, and SGH Damac Hills 2. Saudi German Health UAE spreads the hashtag “undo” on their advertisement, and the ad copy continues, “what’s been holding you back?”. Their tagline is supported by the image of a runner with a prosthetic leg as he leaves behind a wheelchair and races off to sunset, a symbol for endless possibilities and hope. It may seem like he’s doing the impossible, but his drive and passion are evident in his professional stride, confident steps, and sporty attire. The new, limited campaign struck Dubai on uni-poles in the second week of August.
