Gates Developments introduces VENIA, its latest project inthe New Administrative Capital, on Cairo’s OOH platforms. Previously, Gates Development hit Cairo’s billboards with a branding campaign. VENIA offers a range of first-rate amenities and leisure options to meet all demands, containing a clubhouse with swimming pools, athletic facilities, and a mosque.
VENIA is a gated residential community in The New Capital that was created with prosperity in mind, and every home spans lush greenery and water to quiet minds and nourish souls. VENIA targets residents’ convenience by landmark design and architecture, excellent construction, distinctive landscaping, and a range of lifestyle facilities.
Sparkling with vibrance, the colorful billboards encompass different shades of orange and blue, creating a captivating mosaic for on-goers’ eyes, detailed with flowers. VENIA showcases a cheery woman, laughing and filled with happiness as she holds bright yellow tulips that match her top. Another visual gives audiences a hint of the beauty that is VENIA, with its modern architecture and stunning views. The ad copy highlights, “People First”, as they provide “10% Down Payment Up to 10 Years Installments”, and their hotline.
Check out Monitoring Out of Home (MOOH), a specialized media intelligence firm and analytic system operating in Cairo and Dubai, to get more information about Gates Developments’ campaign
Industry: Real Estate
Advertiser: Gates Developments
Region: North Africa
Tags: Awareness Campaign
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