It's been an exact year since the last campaign of the Egyptian Cosmetics & Personal Care BOBANA. And we've missed them on the OOH sitemap. Welcome back BOBANA!\r\nThis time Vision Cosmetics' BOBANA is offering us an exciting deal that every woman on this planet is ready to make, which is: make amends with your hair.\r\n\r\n\r\nThe billboard's visuals are coming in 3 versions. The first version has the brand ambassador Nour Ehab on it with healthy-looking hair holding a product of BOBANA, and she seems to be satisfied with the results; the second one is anti-loss, and hydration products of the brand showcased with a bathroom background. The last one that has a creative/comedic twist to it is four pictures of Nour Ehab struggling with her hair to address what BOBANA’s hair products range will do specifically.\r\n\r\n[AD] The Egyptian company Vision Cosmetics is here to change the game of skin & hair care. The brand follows the concept of the big easy, and you can find that easily with the product quality and the wide range the brand offers compared to the price range. The brand's mission is crystal clear, and they follow it to a tee from day one, which shows commitment to the consumer's needs. The wellness & beauty company's vision is to become the most well-known Egyptian brand of cosmetics & personal care and to meet the brand’s values such as excellence, innovation, integrity, and commitment. You can browse their wide range that mostly covers every demand of products through their website: https://bobana-eg.com/\r\n[AD] Vision Cosmetics and ZDB just had their first collaboration together to make an appearance in Sheikh Zayed neighborhood. OUTSITE finally added to the Egyptian market the digital dimension it always wanted to make the static OOH more lively and spatial. ZDB is the pivotal, new OOH technique of DOOH, multi-screens synchronized broadcast. The same technology the most famous spots in the world use, i.e., Times Square and Riyadh Boulevard. \r\nZayed Digital Boards is the new hitting medium of OUTSITE, with three screens in one place and different orientations, Big landscape one and two portrait screens, all playing one ad spot simultaneously. \r\nZDB is located in Zayed City, opposite Hyperone on the 26th of July axis. The medium is impressively running now as it is hosting this campaign right now, adding a charming perception to the OOH ads of any industry or brand. To book your spot on Zayed Digital Boards is so easy; just follow this link: https://outsiteooh.com/lastform/2\r\nIf you think that’s all about BOBANA campaign, think again! We have in-depth analysis regards the campaign budget, locations, and media plans through our platform MOOH the ooh intelligence data provider for Cairo and Dubai.