Froneri Egypt has taken over Cairo’s OOH scene with Oreo Ice Cream, enticing OOH audiences to check out their ice cream if they are a fan of Oreo’s beloved biscuits, more than a year after their last OOH campaign. These billboards are sure to whet people’s appetite for the sweet delight that comes from Oreo's ice cream. The Oreo Ice-Cream campaign, which highlights the diversity of ice cream filled with delectable Oreo biscuits, shows off the Oreo Sandwich Ice Cream, the Oreo Ice Cream Tub, and the Stick Oreo Ice Cream. The ad copy states, “Oreo Ice Cream for Oreo Lovers”, surrounded by little bits and pieces of Oreo biscuits flying around their signature blue visuals. Curious to know more about Oreo's campaign? Visit Monitoring Out-of-home (MOOH), the dedicated OOH media intelligence company and analysis system in Cairo and Dubai, to gather extra details on the budget, kinds, types and locations of the campaign.
