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Mohamed Salah Chooses to be Bubble-Free and Invites Cairo’s OOH Audiences To Do the Same With Mountain View

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Mohamed Salah Chooses to be Bubble-Free and Invites Cairo’s OOH Audiences To Do the Same With Mountain View

Mountain View has arrived in Cairo’s billboards with a dazzling surprise; the appearance of Mohamed SalahTheir last appearance on the OOH scene with Mountain View as the advertiser was to promote Mountain View iCity. 

Mountain View has released billboards with the slogan "Choose to be bubble-free." The real estate brand worked with the legendary Egyptian king Mohamed Salah hand-in-hand, as he’s the face of this campaign, with a gorgeous view of Mountain View behind him filled with greenery and stunning architecture. The brand is shattering the idea that everyone lives in a bubble that is cut off from the whole world, instead of encouraging people to break out of this bubble and their isolation.  Mountain View is taking the initiative to increase social interaction, and build livelier communities.

Unveil more about Mountain View's campaign, check out Monitoring Out of Home (MOOH), the dedicated media intelligence agency and analysis system active in Cairo & Dubai, which provides people with details regarding campaign types, kinds, locations, and budgets, media plans, and more. 

Campaign Credits

Industry: Real Estate

Brand: Mountain View

Advertiser: Mountain View

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Country: Egypt

Region: North Africa

Tags: Awareness Campaign | Brand Ambassador | Mohamed Salah

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