Givenchy has seized the outdoor advertising space to captivate customers with the intriguing Gentleman perfume for men, just like they did months back with a campaign for their L’interdit perfume.
In this classic modern fragrance, leather patchouli gives subtle iris depth. Givenchy reimagines masculine fragrance with an unanticipated floral touch as it explores an unorthodox image of elegance. On top of a rustic lavender top note, the eau de toilette unveils the dazzling clarity of fresh pear and cardamom.
The focus on the visuals is the Gentleman bottle, which stuns against a dark backdrop. This precisely balanced glass bottle is encircled by a black band bearing the logo Gentleman Givenchy, signifying a fresh and timeless interpretation of refinement. The luxury brand signifies that it’s all “new” to add a taste of excitement for the perfume for men.
This campaign reached Dubai’s roads in the first week of June in Uni-Pole and Digital Screen billboards.
Industry: Cosmetics & Personal Care
OOH Size: Digital Screen | Uni-Pole
Country: United Arab Emirates
Tags: Awareness Campaign | Dubai | UAE | United Arab Emirates
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