Harvey Nichols Unveils Their Spring/Summer 2022 Collection on UAE’s Billboards

British luxury department store Harvey Nichols rises once again on Dubai’s billboards following their prior appearance back in January. Their newest feature highlights their new Spring/Summer 2022 collection with the tagline “Be The Vision”, inviting the audience to step into an ultra-modern perspective and be their own visionary.

The ad spaces host stylish models rocking the Spring/Summer 2022 collection captured against an artistic setting in order to create a bold, fashion-forward, and contemporary look. The subtlety of the shots add a polished vibe to the ad space, further pointing out the collection’s refined energy. The ad copy displays the brand’s logo in addition to a mention of their biggest branch in the Mall of the Emirates, all upon a white background for a fresh and smooth display. 

The Spring/Summer 2022 collection launch is fairly new, having been released in the second week of April in the form of Hoardings on Dubai’s Billboard.