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HEALTHY & TASTY Strikes Cairo's Billboards with A Strong Media Plan to Promote Delicious Healthy Food with Affordable Prices!

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HEALTHY & TASTY Strikes Cairo's Billboards with A Strong Media Plan to Promote Delicious Healthy Food with Affordable Prices!

Healthy & Tasty is a new brand that succeeded with its strong media plan to direct all eyes to its massive campaign, taking over almost the strategic locations on the outdoor advertising scene across Cairo's most vibrant roadways to introduce its healthy yet delicious food products.

Since Ramadan season is a chance for brands to gain popularity and earn customers, Healthy & Tasty has played it smart and seized this opportunity to introduce its healthy food products to our community during the holy month, featuring the best quality, delicious taste, and reasonable prices.

Following the witty TV commercial ad and its hilarious jingle, the campaign has landed the billboards, using the same integrated TV ad shots. On the other hand, the brand incorporates its logo on a purple-themed background, adding the phrase "Sorry for being late" or "أسفين على التأخير", accompanied by the hotline.

It's worth noting that Healthy and Tasty is the first healthy supermarket in Egypt that provides more than 2000 products and healthy alternatives. The healthy supermarket is specialized in delivering food products, beverages, and healthy alternatives that suit all different lifestyle diets, including low-calorie diet, Keto Diet, vegetarians, gluten-free products, and other diets. 

Looking to find more on the Healthy & Tasty campaign? Checkout Monitoring Out of Home (MOOH), the dedicated media intelligence agency and analysis system active in Cairo & Dubai, will provide you with details regarding the campaign types, kinds, locations, budgets, media plans, and more.


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