After Saudi Arabia’s outstanding success in hosting the penultimate round of the Formula 1 World Championship, Saudi Arabian Grand Prix is getting back to the OOH scene to announce its 2nd round, heading to the streets of Bride of the Red Sea in Jeddah. This limited OOH campaign has popped up in the fourth week of March after its latest campaign in January. The campaign was strategically distributed in Hoarding billboards, depicting motor racing on ad background, accompanied by the call-to-action statement Book Your Ticket that starts from 138 SAR, meanwhile, hosting Saudi Arabian GP’s official website. In addition, the ad copy announces that the eyes of the world-class sports car racing enthusiasts turn towards the coastal city of Jeddah from March 25 till 26 March 2022. It’s worth mentioning that the Saudi Arabian Grand Prix is a motor racing event that first takes place in 2021. The race’s first edition took place in Jeddah, Saudi Arabia. Following the Singapore, Bahrain, Sakhir, and Qatar Grands Prix, Saudi Arabian Grands Prix was the fifth all-night racing title on the formula one calendar.
