Following their prior appearance on Greater Cairo's OOH scene for Mother's Day, Amazon.eg has climbed back upon Egypt's OOH platform with a new promotional campaign celebrating the holy month of Ramadan 2022's near arrival, through a global advertising campaign RAMADAN SALE offering up to 70% OFF. The OOH visual identifies that the sale will be active from 18-27 March, also encouraging potential customers to DOWNLOAD THE APP NOW. A separate visual uses the ad space to portray Amazon's RAMADAN BOX that will allow consumers to Save more, and expect more portraying the Ramadan Box which comprises main household ingredients and products such as; oil, rice, butter, ghee, tea, and more from different premium national companies. The billboard also highlights that the box's price is only 129.95 EGP. Another visual points out that there are also special offers on electronic devices, showing a smartphone, an LG Nano Cell screen, and Bluetooth earphones. The campaign also portrays the official sponsors that include; CIB, ARAB BANK, abk, Bank Audi, BANQUE MISR, more. Another billboard focuses on the offers for fashion brands portraying a pair of jeans, sneakers and a watch with official sponsors; dejavu, Andora, Fossil and Adidas. A special visual portrays Ramadan offers on electric home appliances, displaying an oven, fridge, and washing machine, adding SHARP as an official sponsor. Another billboard showcases offers on household products such as OXI washing detergent, Fine Super Towel Pro, and Velveeta fabric softener and freshener. To uncover more on Amazon.eg's campaign for Ramadan 2022's campaigns, check out Monitoring Out of Home (MOOH), the dedicated media intelligence agency and analysis system active in Cairo and Dubai, which will provide you with details regarding campaign types, kinds, locations, budgets, media plans, and more.
