Wendy's, the third-largest American fast food chain worldwide, has reappeared on Dubai's prominent OOH platform with a hunger-triggering, mouth-watering campaign, introducing the "NEW CREAMY PEPPER BACONATOR", after its latest campaign during December for the Pretzel Cheeseburger.
The visuals portray the Creamy Pepper Baconator as the star of the show between those fresh pretzel buns, appetizing double decker beef burgers, with perfectly melted cheese and well-cooked bacon, not forgetting the signature creamy green peppercorn sauce which really makes it one seriously loaded burger. The advertising also points out that the juicy burger is "AVAILABLE IN BEEF OR CHICKEN". The advert also represents various logos of renowned food-delivery apps such as; Talabat, Zomato, deliveroo, Careem, and noon FOOD, indicating that Wendy's new burger can be ordered from either of them.
The limited OOH campaign is considered among the new adverts distributed as uni-poles across Dubai's outdoor advertising landscape during the fourth week of February.
OOH Size: Uni-Pole
Country: United Arab Emirates
Tags: Awareness Campaign | Branding Campaign | Dubai | UAE | United Arab Emirates | Wendy’s | Creamy Pepper Baconator
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