PAN Emirates, the region's most popular home furnishing brand, has reappeared on Dubai's primary OOH platform, celebrating Valentine's Day with its More Love advert. Pan Emirates' prior campaign was last month when the brand released a madness DSF sale. The OOH campaign surprises customers with hottest offers and discounts on favorite furniture and accessories at unbeatable prices. This is highlighted in the ad copy 30-70% OFF. The main tagline used translates to More Love for your home and this slogan was implemented due to the occasion of Valentine's Day. The brand also adds the official website and the hotline for more information, and to facilitate communication between the brand and the clients in the UAE. The campaign is a relatively new one that was spotted on Dubai's primary OOH advertising sites during the first week of February and was widely distributed as hoarding, uni-pole, and lamppost billboards.