Social Distrikt rises on Dubai’s OOH scene for the first time with their opening announcement in The Pointe, Palm Jumeirah. Social Distrikt is a one-stop destination for a replenishing dining experience which caters diverse communal activities under one roof, designed to gather consumers with those they love in perfect harmony, located in the heart of Dubai, The Pointe - Palm Jumeirah. \r\nThe Experiential Bar & Food Hall featured their wide range of dining experiences available in their new ads, mentioning all the different restaurants and cafes present. Those include Luca, Go! Greek, Japang and many more. The ad design is extremely catchy and modern, utilizing doodles with a paper wrapping effect to captivate the audience’s attention and lure them into checking it out. The ad space displays an image of friends hanging out, reflecting how it is the go to spot for every friend group whether seeking a contemplative moment on the green house terrace, meeting up for a cup of coffee, or looking for recreational pastimes at an interactive space. Lastly, other than the mention of their website as a call to action, Social Distrikt adds a pop of color in their ad, using yellow to evoke cheerful and happy feelings. \r\nSocial Distrikt's launch campaign is fairly new having only been dispersed on Dubai Roads in the fourth week of January in the form of Hoarding Billboards.