The prestigious Italian luxury fashion house rises for the first time on Dubai’s OOH scene with their new sophisticated gold collection. Roberto Cavalli Gold Collection is a perfumery masterpiece that bears testimony to the brand’s unswerving dedication to quality and rich workmanship. Using only the noblest and most refined materials available, the new unisex fragrance was conceived to highlight its most outstanding features. A complex and extremely addictive scent, oud is the most coveted of all fragrances. Hypnotic and intense, created from oud wood with a floral bouquet of rose, raspberry and violet. The new fragrance is displayed in the ad space with a sophisticated design using gold, black and red as the main color palette which are essentially the brand’s color identity, reflecting passion and elegance, in addition to triggering a sense of mystery. The new collection was exhibited on Dubai Roads in the third week of January in the form of Digital Screens.
