The opulent real estate developer, Edge Holding has popped up the OOH scene across Cairo's roadways in a new branding campaign, flaunting its employees on colourful-themed backgrounds to spotlight their exceptional services. The campaign’s graphics display Edge Holding's employees and experts from different departments with their names and titles, including Sales Team Leaders, Senior Property Consultants, Sales Managers, and Sales Supervisors, each of them has a role, like convincing, explaining, serving, and more other effective roles. The ad copy hosts the official website and the hotline to facilitate communication between the developer and their clients. To find out more about Edge Holding 's campaign, check out Monitoring Out of Home (MOOH), the dedicated media intelligence agency and analysis system active in Cairo & Dubai, which will provide you with details regarding campaign types, kinds, locations, budgets, media plans, and more.