The region's most popular home furnishing brand, PAN Emirates has set a new OOH marketing campaign over Dubai's billboards to surprise customers with the hot discounts on favorite furniture and accessories at unbeatable prices only at PAN Emirates during Dubai Shopping Festival that is running till 30 January 2022.  

In the previous OOH campaign, PAN Emirates was tempting audiences with some real deals and incredible offers, which was the best thing to end up 2021, as the campaign was released on December 30. The ad visuals display some home furnishing products from the aforementioned furnishing brand, all are on sale, including beds, sofas, mattresses, chairs, shoe racks, tables, pillows, bath, garden accessories, home decor, stools, and more.

The advertiser wanted to focus on the tempting offers, therefore, it used the striking red color for grabbing attention on the roads, highlighting the offer that reads "30%-70% off" during the DSF, adding the official website and the hotline for more information and to facilitate communication between the brand and the clients in the United Arab Emirates.

This new campaign was featured in the first week in January on several OOh-types, varying on Hoarding, Digital Screens, Lamppost, and UniPole billboards in Dubai, Sharjah, and Ajman.

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