Monginis’ new exhilaratingly catchy teaser campaign was released on Cairo’s OOH scene, following their prior appearance promoting their tantalizing gold prizes.  

Monginis’ new campaign creates a buzz all around Cairo with the catchphrase “يوم التلات شكله هيحلو” which translates to “Tuesdays Look Sweeter.” The campaign is dispersed on Cairo’s streets and Monginis social media accounts with no hint to what they are actually promoting. The brands’ goal is to make people wonder what they might soon be bringing to the audience. All they hint at is that Tuesdays, even though they aren’t really preferred, are about to become so much sweeter with Monginis. The brand is preparing with stimulating ad spaces featuring only the Monginis logo for consumers to know who created this gripping ad, slogan and hotline, the latter as a call to action.  

Interested in more information regarding Monginis’ new thrilling campaign? Checkout Monitoring Out of Home (MOOH), the dedicated media intelligence agency and analysis system active in Cairo & Dubai, which will provide you with details regarding campaign types, kinds, locations, budgets, media plans, and more. 

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