Multinational beverage conglomerate, Coca-Cola is back on Cairo’s billboards with more riveting and joyful designs showcasing the positive energy that they as a brand generate. Following their latest appearance on Cairo’s Billboards featuring their AFCON campaign, the brand is once again inviting the audience to enjoy and have a sip. The ad visuals are needless to say extremely exhilarating while always including a smile or a laugh to create more elated vibes to the ad. The ad copy naturally includes Coca-Cola’s logo along with the catchphrase “سحرها حقيقي “which translates to “It’s Magic is Real”, further emphasizing the brand’s goal of sharing smiles and positivity to their audience, all being highlighted by the use of their signature red and white colors, which evoke positive feelings and helps in the release of endorphins. Interested in more information regarding Coca-Cola’s Campaign? Checkout Monitoring Out of Home (MOOH), the dedicated media intelligence agency and analysis system active in Cairo & Dubai, which will provide you with details regarding campaign types, kinds, locations, budgets, media plans, and more.