Twinkies, the iconic Egyptian brand has made another OOH presence smashing the billboards game all over Cairo’s streets with newer visuals than the last 2021 November Campaign. Twinkies ad campaign is conjuring happier moments, relying on their nostalgic fans' customers to do the reminiscing, reminding them that twinkies creamy filling is indulged with a white heart! Coming out with stronger visuals than before, using Akram Hosny as celebrity endorsement as a fire distinguisher and a coach to evoke energy and give Twinkie’s fans something positive to talk about and for sure consumers will cave and purchase the product because of the very successful campaign. Are you interested in learning more about the outdoor campaign? Check out Monitoring Out of Home (MOOH), a specialist media intelligence agency and analytic system active in Cairo and Dubai.