Tarboul Industrial City’s out-of-home marketing campaign, scores on Egypt’s billboards with a massive new branding and awareness campaign. The concept of the project revolves around providing luxurious residential compounds, relaxation and satisfaction, as well as smart systems and utilities. The city is looked at as one that will explore our future, modelling for sustainability practices working on; energy efficiency, open spaces that support green manufacturing and green cleantech business.\r\nThe smart sustainable city and hub’s phenomenal OOH campaign portrays the “TARBOUL INDUSTRIAL CITY” logo while using the main tagline “Smart – Green – Livable”. It also uses a key catch-line which is “Make in Tarboul” on all its cyan blue billboards that are grabbing more and more people’s attention. The campaign highlights the logos for partnering organizations including; the Ministry of Housing Utility and Urban Communities, along with pioneering real estate specialists GV INVESTMENTS main logo. The campaign also offers a hotline along with Tarboul City’s official website domain. \r\nIf you have any additional questions regarding Tarboul Industrial City’s campaign, you can visit Monitoring out-of-home (MOOH), the dedicated OOH media intelligence company and analysis system in Cairo and Dubai, to know the campaign’s budget, types, kinds, locations, and more.