Apple has popped up on Cairo's OOH arena to present the new iPhone 13 and iPhone 13 Pro with competitive payment facilities, after its latest presence in the scene. The iPhone 13, which comes in millennial pink, and the iPhone 13 Pro in sierra blue, are displayed on an appealing backdrop from several angles; back and front. The ad copy highlights the iPhone 13 with the phrase “Your New Superpower”, while the iPhone 13 Pro with the statement “Oh.So.Pro” to refer to their stunning features, where they include more powerful camera system, the fastest smartphone chip, exceptional durability, a huge leap in battery life, and more. This campaign has been released to wow audiences with alluring payment facilities, as it is manifested on the billboards the opportunity to pay on installments that can last over 18 months with 0% interest. The banner features the authorized Apple's retailers in the country, including Tradeline, Switch Plus, LinkEm Stores, ValU, Raya, Mobility, and 2B, all are featured at the bottom section of the backdrop. Longing for more information about this campaign? Visit MOOH, Egypt’s and the Emirates’ OOH-dedicated Media Intelligence Company to reveal the campaign’s OOH types, sizes, budget, locations, districts, and more.