NEOM has claimed its place on Dubai’s billboards, as it has returned appearing to the OOH scene, following its latest OOH campaign to announce a new futuristic industrial city in the sea, known as Oxagon.
The visuals photograph the reimagined industrial city, Oxagon, flaunted on an appealing background. Oxagon is establishing itself as a place where "ideas can change the world," with a development plan focusing on seven areas: sustainable energy, autonomous mobility, water innovation, sustainable food production, health and well-being, modern construction and technology, and digital manufacturing, including telecommunications, space technology, and robotics.
In addition, the promising project is set to be a comprehensive cognitive city and a net zero city fully powered by clean energy, as well as it will set the world’s first fully fledged port and supply chain ecosystem for NEOM.
The advertiser hosts the statement phrase “A Region in NEOM”, adding the official website for those seeking more information. The advertiser uses creative die-cuts and mockups that make it a creative concept, this has been manifested in the OXAGON’s logo signature protruding from the background.
This campaign is a new one, appearing in the third week of November in a limited location on Hoarding Billboards in Dubai.
Industry: Real Estate
Brand: Neom
OOH Size: Hoarding
Country: United Arab Emirates
Region: MENA
Tags: Awareness Campaign | Dubai | Launching Campaign | Neom | UAE | United Arab Emirates | Oxagon
The Art & Science of OOH
A group of marketing professionals with focus on OOH (Out-of-Home) media, dedicated to gather and digest all the updates, news, and insider stories of every outdoor advertising campaign!
Fill in your E-mail Below to receive Exclusive OOH News monthly
Your Information will never be shared with any third party
Or Sign Up Using
Back To Login
Or Login Using
You also can sign up in less than a minute now.