The zesty and exuberant Coca-Cola is an international brand for a reason, and they prove it with yet another joyful OOH campaign, following their “Its charm is real” campaign and the hit Orange & Tamer Hosny collaboration. The lively visuals follow suit to the brand’s traditional red color and bubbly young adults enjoying a Coca Cola drink. Audiences mouths’ water due to the brand’s classic glass bottle and can gleaming with beams of moisture. The ad copy reads “Coca Cola Zero, new taste, new look”, to excite people with the new modernized appearance and rejuvenating flavour. Also, the billboards spotlight an attractive man taking a swing from the bottle, casually in a room with his friends, and an alluring red-head with pigtails and a youthful spirit, hanging out with a friend and sipping on Coca Cola. The brand urges people to “Try it Now!”. Soak in more information about Coca Cola’s campaign's budget, media plan, OOH kinds, and more. Just contact Monitoring Out-of-home (MOOH), the dedicated OOH media intelligence company and analysis system in Cairo and Dubai.
