Dairy Milk comes back to the billboards with Oreo

Leading chocolate brand Cadbury is back on the roads this month with another chocolate bar variety – Dairy Milk Oreo, a delicious mix of Dairy Milk chocolate and Oreo cookies filling.

Following the Marvellous Creations campaign last October, the new ads use the same branded violet backgrounds and explosion effect to present the delicious Oreo bar. With varied artwork that showcases both the inside and outside of the chocolate bar, the ads read the slogan “Twice the joy” in melting and mouth-watering ad copy.

The campaign was launched at the beginning of November and uses serials uni-poles, double-decker poles, mega-signs across the Greater Cairo.